Digital technology is transforming the industry. This has led to the emergence of new retail formats and adoption of new technologies by retailers. Thailand is one of the largest and economically stable countries in the region, with a recorded GDP of US$ 504.99 billion in 2018. The capital city of Bangkok is also a social hub of the country with a booming retail industry.
Thai digital economy is expected to play important role to attain 25% of GDP by 2027. The value of e-commerce in the country grew by 14% in 2018, reaching approximately 3.2 trillion baht. Meanwhile, the retail sales were recorded to grow by 3.4% y-o-y.
Market Research Thailand will provide advisory services for consumer and retail industry in various areas, including digitization, digital wallet, as well as social networking service. Our expert consultants will guide you to grasp the ever-changing needs of buyers, win the market competition and thrive in the local market.